Solid Mobile Phone: VIA VX855 Media System Processor

New VIA VX855 Media System Processor Brings Power-Efficiency to 1080p
HD Video Playback

VIA VX855 MSP offers hardware H.264 video acceleration in a tiny,
highly integrated single chip package with an ultra low TDP of 2.3
watts

VIA Technologies, Inc, a leading innovator of power efficient x86
processor platforms, today announced the VIA VX855 Media System
Processor (MSP) - an ultra power efficient, all-in-one chipset that
addresses the key performance and entertainment requirements of
today's small form factor and mobile PC systems.

Increasingly, content is being filmed in high-definition (HD), with
movies, TV shows and sporting events taking advantage of the smooth
playback, extraordinary picture clarity, and brilliant colors that HD
video offers. However, until now the high bit-rates associated with
quality HD video have posed a real challenge to the processing
capabilities of power efficient PC systems such as those found in
small form factor and mobile devices.

Set to be Microsoft Windows 7-ready, the VIA VX855 MSP solves the
problem by offering support for full hardware acceleration of the
widest variety of leading video standards including H.264, MPEG-2/4,
VC-1 and WMV9, greatly reducing the workload and thus the power
consumption of the processor.

"For the first time, system developers have an ultra low power media
system processor that delivers high bit-rate HD video to small form
factor and mobile devices," said Richard Brown, Vice President of
Marketing, VIA Technologies, Inc. "The VIA VX855 opens up exciting
opportunities for several PC segments, particularly the mini-notebook
category that will now be able to offer true 1080p HD video playback."

Compatible with the ultra compact VIA Nano, VIA C7 and VIA Eden
processor families, the VIA VX855 MSP integrates all the cutting-edge
features of a modern chipset's North and South bridges into a 27mm x
27mm single chip package that saves over 46% of silicon real estate
compared with competing twin-chip core logic implementations. This
miniaturization, combined with extensive power management technologies
and the ability to run fanlessly within a tiny 2.3 watt power
envelope, enables system builders to design ever smaller, lighter, and
more portable systems.